Our Blog

Every brand name has a story. Some are born in boardrooms after long discussions. Others begin in far simpler and more unexpected places. The name P.U.Dinding (and yes - it’s pronounced Pe-U-DING-DING. Once you say it out loud, it’s hard not to smile) certainly didn’t come from a boardroom.

What began as a shared past, an unreasonable love for good food, and a common motto - Fide et Labore (our school's motto) - somehow, along the way, quite effortlessly found its place on a sweet plate.